HiTechEdge

Tag: Electronic Arts

  • Netflix Confirms It Will Offer Mobile Games, Ad-Free and No Extra Cost

    Netflix Confirms It Will Offer Mobile Games, Ad-Free and No Extra Cost

    Netflix has confirmed the rumors, announcing it will offer mobile games at no extra cost and ad-free.

    Netflix has been rumored to be preparing to enter the video game market, even going so far as to hire Mike Verdu — formerly of Electronic Arts and Facebook’s Oculus team — as Vice President of Game Development.

    According to CNET, the company has now confirmed its plans at its second-quarter earnings calls.

    “There’s a rich opportunity to continue to deliver and advance the technical capability to improve the quality of game experiences we can deliver across the range of devices,” said Greg Peters, Netflix’s chief operating and product officer.

    Netflix entering the video game market could be a game-changer for the company and help drive subscription growth. Especially with plans to offer the service at no extra cost, consumers who have complained about Netflix’s price hikes may suddenly see the company’s offering as an entertainment-based value proposition.

  • Netflix Hires Former EA Exec Mike Verdu to Lead Gaming Venture

    Netflix Hires Former EA Exec Mike Verdu to Lead Gaming Venture

    Netflix is looking to expand beyond TV and movies, hiring former Electronic Arts executive Mike Verdu to lead its video gaming endeavor.

    Streaming platforms are increasingly looking for ways to expand their offerings and increase customer engagement. fuboTV is preparing to offer sports betting and Netflix is looking to expand into video gaming. 

    To help it break into the highly competitive market, Netflix is hiring Mike Verdu as Vice President of Game Development, according to Bloomberg. In addition to EA, Verdu also worked as a vice president at Facebook, helping developers bring their gams to the company’s Oculus VR system.

    Verdu should bring valuable insights and expertise to Netflix, giving it a major leg up in its efforts to break into the market.